Advertisement



News

September 13, 2013

Unilever buys T2

She opened her first teashop on Brunswick Street in Melbourne’s funky Fitzroy in 1996 and made her name selling brews such as Sencha Quince, Liquorice Legs and Strawberries & Cream. Now Maryanne Shearer, the founder of Australia’s fastest-growing premium tea chain T2, has sold out to the world’s largest tea company, Unilever. The purchase price was not disclosed, but with annual sales around $57 million and a record of strong double digit sales growth, it’s fair to assume that Ms Shearer, 50, will be able to retire in comfort when she finally tires of tea.

For Unilever, which owns the Lipton and Bushells brands, the acquisition is part of a strategy to expand in the premium tea category and use its global scale to take the T2 brand into new markets. Unilever Australasia chairman Clive Stiff said the Anglo-Dutch consumer products giant, which makes Omo, Dove, Sunsilk and Rexona as well as tea, would ensure that T2’s unique culture and aesthetic was maintained. T2 currently operates 40 company-owned retail stores in Australia and sells its range of more than 200 teas through independent food and homewares retailers, restaurants and cafes. It sources tea from China, Sri Lanka and India.maryanne-shearer

 

 

 

 

Source: http://www.brw.com.au/p/entrepreneurs/unilever_buys_maryanne_shearer_to_Guc4CfJvIjWN1cpO0fqnJO
Published 09 September 2013 09:02, Updated 12 September 2013 00:45





MPM Advertisment
 
 

 

Tavalon Tea – An International premium lifestyle tea company

Tavalon Tea is an international premium lifestyle tea company based in New York City. Since 2005, Tavalon has operated global offices in Dubai, Cairo, Hong Kong, Phnom Pehn, Tokyo, Seoul and Shanghai. Tavalon offer the finest, ...
by Cafe Culture Mag
 

 
 

Progress for smallholder coffees at 2018 PNG competition

PORT MORESBY, PAPUA NEW GUINEA (October 16, 2018) – Smallholder coffees excelled at the 2018 Papua New Guinea Coffee Cupping Competition, with top lots achieving over 85 points on Specialty Coffee Association (SCA) scoresheet...
by Cafe Culture Mag
 

 
 

Roastville – Cafe Review

157 Victoria Rd, Marrickville NSW Roast ‘Ville’ inspired by the word village was to become a place where both owners George and Destiny would create a space which is a true reflection of their craft and passion for the hosp...
by Cafe Culture Mag
 

 

 

Fun Fact: Benefits of Parsley

Did you know? Parsley is great for use as a digestive aid. It is a natural breath freshener, anti-carcinogen, contains three times the amount of vitamin C as oranges, and twice the amount of iron as in spinach. Parsley is usefu...
by Cafe Culture Mag
 

 
Advertisement
 

Almond Breeze Barista Blend

Almond Breeze Barista Blend is Australia’s first almond milk developed in partnership with baristas, specifically for baristas. Available to the food service market, this industry-first milk alternative has been designed to d...
by Cafe Culture Mag
 

 

 

Seven steps to boost business profits and help the environment

Love food – Hate waste – a NSW Governement inititaive: These practical steps will not only help you reduce food waste in your business, but also save you time and money in the long run. If you’re looking to cut co...
by Cafe Culture Mag
 

 
 

Top four food trends you’ll soon see on supermarket shelves

CSIRO News: Food trends come and go. Think matcha, salted caramel and quinoa. But some hang around for longer and are actually based on science. We’ve worked with KPMG to develop a report using our latest science in heath, fo...
by Cafe Culture Mag
 

 

 

Introductory Espresso Machine Technician Course – Oct 30th-31st 2018

Do you have a handy team member in your coffee business that is repairing your espresso equipment but needs some assistance in understanding the technical side of being a coffee technician? This two-day course is designed for n...
by Cafe Culture Mag
 

 
 

Breaking News – Federal Government pushes to stop plant-based products labelled as ‘meat’ or ‘milk’

Plant-based products labelled “meat” or “milk” will have to be rebranded if the Federal Government is successful in lobbying for a change of food standards. Regional Services Minister Bridget McKenzie wi...
by Cafe Culture Mag
 

 
 

Taste is key in promoting insect-based food

New study finds promoting enjoyable aspects of insect-based food is more effective than highlighting health or environmental benefits A new study finds that promoting insect-based food as pleasurable, rather than healthy or env...
by Cafe Culture Mag
 

 




ad