January 22, 2020

Plant milks set to soar in 2020 thanks to Veganuary


Australian dairy milk production has decreased by 20% since the 2000s, while the plant milk category grew by 82% last year. And with Veganuary taking place once again throughout the month of January, no doubt the demand for dairy alternatives will reach new levels with over 350,000 people expected to switch to a plant-based diet at the beginning of 2020 for a healthier (and kinder start) to the new year.

“Australians are becoming more aware of the health and sustainable benefits of eating plant-based foods and more than ever we’re seeing this reflected in the plant milk category,” says Gemma Goorjian, Marketing Manager for Califia Farms Australia.

“Recent documentaries such as The Game Changers have also contributed to the popularity of dairy-free milks such as almond and oat, and with Veganuary kicking off the new year we’re expecting 2020 to be a big one for plant milks in general,” she adds.

Plant-based diet facts and figures

  • The main reason people take part in Veganuary is for their health (46%), with other motivations being animal wellbeing (34%) and the environment (12%).
  • More than 350,000 are anticipated to sign up for Veganuary in 2020. 
  • Starting in the UK in 2014, 178 countries around the world now participate in Veganuary.
  • Some experts believe a plant-based diet can help you live an extra ten years.
  • Australia had the fifth most participants in Veganuary in 2019, with Melbourne coming 13th on the top city list.
  • 47% of people who took part in Veganuary said they were committed to maintaining a plant-based diet.
  • In 2019 over 200 new products and menus were launched just for Veganuary.
  • Australian dairy milk production has decreased by 20% since the 2000s, while the plant milk category grew by 82% last year. 
  • Many plant milks contain more calcium, less sugar, no IGF-1 hormones, less calories and are easier to digest than dairy milk.
  • 1 in 6 Australians are now going dairy free.
  • Only one third of people produce the lactase enzyme which enables them to digest milk during adulthood.
  • One glass of Califia Farms Unsweetened Almond Milk uses over 40 percent less water to produce than the average dairy milk in the US (2018 study by Califia Farms and Universities of California at Davis and Santa Barbara).
  • A 2018 Oxford study found that plant-based milks, including oat and almond, require over 90 percent less land than dairy milk.
  • Adopting a plant-based diet is the single best way a person can help to reverse climate change.
  • In 2018 Australia ranked number one in the world for searching the word ‘vegan.’

The Califia Farms plant milk range in Australia

All of Califia Farms plant milks and flavoured beverages are committed to low sugar with the Cold Brew Coffee drinks having 70 percent less sugar than other iced coffees on the shelf. Their new Oat Barista Blend also has half the amount of sugar of competing brands.

The current Califia Farms product range in Australia includes:

  • 946ml Oat Barista Blend – a rich, creamy oat milk that baristas love using to create the perfect latte
  • 946ml Almond Barista Blend
  • 750ml Unsweetened Almond Milk
  • 750ml Unsweetened Vanilla Almond Milk
  • 750ml Chocolate Coconut Almond Blend
  • 750ml Mocha Cold Brew Coffee
  • 750ml XX Espresso Cold Brew Coffee
  • 310ml Mocha Noir Cold Brew Coffee

For media interviews, images, recipes or more information please contact:

Susan Taylor – / 0402 308 305

Advertisment Advertisment


Would you walk over 2 weeks for a cup of coffee?

By CCDigital – August 4, 2020  Just how far would you walk for a cup of coffee? Community Bean Coffee’s founder, Nathan Stone, has been walking for 19 days on a human-sized hamster wheel to try and fund his new busi...
by Cafe Culture Mag


The Wood Roaster

By CCDigital – August 4, 2020  Situated on Shepherd Street, in the heart of Marrickville is The Wood Roaster, one of the most unique speciality coffee roasters in New South Wales and winner of MICE 2020...
by Cafe Culture Mag


Puqpress success is just the beginning

By CCDigital – August 4, 2020  Puqpress is now in over 50% of cafes across Australia. Leveraging off this huge success, Barista Technology are now focusing on building a strong team and an armament of new products. Br...
by Cafe Culture Mag



Karvan Coffee Roasters

Family-owned in WA, Brad and Fleur have created truly exceptional products for the specialty coffee market. “For us, it’s not just about offering scrumptious coffee beans, it’s about the people. Forming connections, embra...
by Cafe Culture Mag


Pure Tea

Ethically sourced, sustainably produced, and high grade – Pure Tea seeks to offer tea leaves that look after both the drinker and the environment. Owned and operated by Brad and Fleur, the husband and wife duo have a pass...
by Cafe Culture Mag



The Packaging People Pty. Ltd

The Packaging People The Packaging People is a 100% Australian owned and operated family business serving multiple industries Australia wide. We are the trusted packaging company for over 10,000 customers across all areas of Au...
by Cafe Culture Mag


Priestley’s Gourmet Delights

Priestley’s Gourmet Delights puts the Cake in Coffee & Cake. Reach out to us and experience our latest creations including our much loved range of gluten free and vegan desserts. Australian family owned and operated, our ...
by Cafe Culture Mag



Coronavirus information and support for business

By CCDigital – July 27, 2020 Find financial assistance, eligibility and timing for the new government support for Australian businesses. We’ll be updating this page as new information is available. Latest news Extens...
by Cafe Culture Mag


E65S – Faster, Quieter and More Consistent!

By CCDigital – July 29, 2020  The E65S grind by weight is set for release later this year and Barista Technology will be launching the new M3 Puqpress to sit underneath both models in September.  Mahlkonig are th...
by Cafe Culture Mag


The future of portable cafes.

By CCDigital – July 14, 2020  At less than the cost of a coffee van or a full shop fit out, Cafe Containers are set to be the future of portable cafes. If we’re honest with ourselves, not many people can start their...
by Cafe Culture Mag